Digital Marketing Manager | Online Retail | Up to $6K

Location Singapore
Discipline Retail Services
Job Reference BBBH149341_1745219611
Salary S$5000 - S$6000 per month + VB
Consultant Name Tng Wess Lee
Consultant Email [email protected]
Consultant Contact No. 6232 5255
EA License No. 02C3423
Consultant Registration No. R1551835


Job Description

  • Develop and execute a comprehensive social media strategy to increase brand visibility and engagement across platforms (Facebook, Instagram, Twitter, TikTok, etc.).
  • Manage and optimize digital marketing campaigns, including paid social media ads (Facebook Ads, Instagram Ads, Google Ads, etc.).
  • Create, curate, and schedule engaging content that aligns with the brand's voice and objectives.
  • Collaborate with the creative team to produce high-quality visuals, videos, and written content that resonates with target audiences.
  • Implement SEO strategies to improve organic search rankings and website visibility.
  • Develop product-specific content that highlights the benefits of home appliances, driving customer interest and engagement.
  • Use email marketing campaigns to promote products, special offers, and new launches.
  • Track and analyze key performance indicators (KPIs) such as website traffic, conversion rates, and ROI to assess campaign effectiveness.
  • Conduct regular market research to stay updated on industry trends, competitor strategies, and customer preferences.
  • Provide regular reports on campaign performance and insights, making data-driven recommendations for optimization.
  • Use insights to inform marketing strategies and identify new opportunities for growth.
  • Work closely with sales, customer service, and other internal teams to align marketing strategies with business goals.


Requirements

  • Bachelor's degree in Marketing, Business, or related field.
  • Minimum 2 years of experience in digital marketing, particularly in social media and content marketing.
  • Expertise in social media platforms, digital advertising, SEO, and analytics tools (Google Analytics, Facebook Insights, etc.).
  • Excellent written and verbal communication skills.
  • Creative mindset with the ability to generate engaging content.
  • Experience in the home appliances or consumer goods industry is a plus.
  • Location: Tai Seng
  • Comfortable with a start-up environment

Tng Wess Lee License No.: 02C3423 Personnel Registration No.: R1551835

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