Key Responsibilities:

• Plan and drive audience acquisition through various channels, including marketing direct, regional sales, partners, SDRs, and external agencies.
• Liaise with the central marketing team and other business entity marketing teams to broaden reach of target ICPs and amplify marketing activations.
• Manage lead import and scrubbing processes to ensure data accuracy and quality.
• Track account engagement across different stages of the customer journey, providing regular updates and insights.
• Build and maintain positive relationship and communication with security and portfolio sales in region to align dynamic business priorities.
• Coordinate and manage customer activations, working with Marketing Operations to create registration pages, implement and automate workflows and ensure a consistent experience for customers across channels.
• Collaborate with external agencies to execute marketing activations, events, and other promotional activities.
• Maintain relationships with internal teams (sales, marketing, digital) and external partners to drive successful program execution.

Qualifications:

• Our ideal candidate will have 5+ years of professional marketing experience in the technology industry
• Bachelor's degree in Marketing, Business, Communications, or a related field.
• Demonstrated ability to manage multiple projects simultaneously and meet tight deadlines.
• Strong internal communication skills, problem solver, ability to collaborate and work under pressure in a fast-paced matrixed organization
• Need to have a can-do attitude and tenacity to drive recruitment for program success
• Comfortable collaborating with global / regional / local colleagues as part of a physical or virtual team
• Self-motivated, can empower and influence others and can operate with a high degree of autonomy.
• Basic experience in SQL is required.